Pricing for Gravito CMP
Two ways in. A basic installation you set up yourself on WordPress, from 50 euro a month, or a plan that our team builds with you, priced by your monthly visitor sessions. Gravito Quality Signal is included in every plan built with our team; deploying it is your choice.
All four options, side by side
| WordPress plugin | Standard | Publisher | Global Publisher | |
|---|---|---|---|---|
| For | A WordPress site that needs one consent setup for all its visitors | Brands and retailers anywhere | Publishers with one main market | Publishers with audiences in both the EEA and the US |
| Frameworks and signals | All that Gravito CMP supports, in one configuration for every visitor | Your own consent categories: a banner in the countries and regions you select, consent signals set to granted elsewhere | TCF for an EEA audience, or GPP for a US audience | TCF and GPP together |
| A different framework by region | No | Yes, through the decisioning layer | Yes, through the decisioning layer | Yes, through the decisioning layer |
| Who sets it up | You, in the Gravito Configurator | Our team, with you | Our team, with you | Our team, with you |
| Monthly base fee | From 50 euro | 150 euro | 250 euro | 500 euro |
| Per million monthly sessions | No published rate; your price is set in your offer | 150 euro, up to 9 million | 60 euro up to 10 million, then 40 euro up to 20 million | 50 euro up to 10 million, then 35 euro up to 30 million |
| Above the published volume | Not applicable | Ask us | Ask us | Ask us |
| Gravito Quality Signal | Not included: the plugin does not run it | Included, deployed if you choose | Included, deployed if you choose | Included, deployed if you choose |
| Implementation | You do it yourself; a basic installation needs no onboarding | A one-time fee, scoped per engagement | A one-time fee, scoped per engagement | A one-time fee, scoped per engagement |
| After launch | You maintain it yourself; we share best practices if you ask | Our team's consulting, and monitoring and optimisation | Our team's consulting, and monitoring and optimisation | Our team's consulting, and monitoring and optimisation |
Start on WordPress, from 50 euro a month
For a basic installation: a WordPress site that needs one consent setup for all its visitors.
You set it up yourself. Create your configuration in the Gravito Configurator, publish it, and paste its token into the Gravito CMP plugin from the WordPress plugin directory. Every framework and signal Gravito CMP supports is available: IAB TCF, IAB GPP (Global Privacy Protocol), the Standard CMP with your own consent categories, and the Google, Microsoft and Amazon consent signals. A basic installation needs no onboarding, so none is included, and after setup you maintain the configuration yourself. Monitoring and optimisation are not part of it: WordPress does not give them the flexibility they need. We share best practices if you ask.
What the plugin does not include is the decisioning layer: it loads the one configuration you select, for every visitor, wherever they are. It does not run Gravito Quality Signal either. If your site needs a different framework by region, for example TCF in the EEA, GPP in the US and no banner elsewhere, or you want our team to set it up and stay on after launch, choose one of the plans below.
Plans built with our team
Each plan is a monthly base fee plus a rate per million visitor sessions, up to a published number of sessions; above it, we agree the price with you.
Standard
150 euro a monthplus 150 euro per million sessions, up to 9 million sessions. Above that, ask us.
For brands and retailers anywhere. Your own consent categories, with a consent banner in the countries and regions you select and consent signals set to granted elsewhere.
Publisher
250 euro a monthplus 60 euro per million sessions up to 10 million, and 40 euro per million from 10 to 20 million. Above that, ask us.
For publishers with one main market: IAB TCF for an EEA audience, or GPP for a US audience.
Global Publisher
500 euro a monthplus 50 euro per million sessions up to 10 million, and 35 euro per million from 10 to 30 million. Above that, ask us.
For publishers with audiences in both the EEA and the US: TCF and GPP together.
Not sure which fits? An EEA publisher: Publisher, with TCF. A US publisher: Publisher, with GPP. Both markets: Global Publisher. A retailer or brand anywhere: Standard. Above a plan's published volume, or for white-label, a partner or reseller model, or dedicated infrastructure: ask us.
Every plan comes with
- Google Consent Mode v2, included in every plan, whichever framework applies
- Gravito Quality Signal, deployed if you choose
- Implementation and Google Tag Manager integration with our team, for a one-time fee scoped per engagement
- A consent setup built and tested against your stack
- Updates as the frameworks change, and more proactive updates where we agree them with you
- Onboarding, and consulting after launch to help keep your stack right
- Monitoring and optimisation of what runs on your sites, after launch
Monitoring and optimisation goes further than the automated cookie scan. We check the cookies your sites set before and after the visitor accepts, including those that appear only on some visits: when the visitor arrives from a campaign, or starts a video player or a map later on the page. For publishers running ads, we also audit the ad stack: the cookies it sets and the calls it makes. We tell you what we find and help you set it right. Monitoring shows what runs, so that you can decide what to change.
The audit is AI-assisted. Its checks run on written rules; cookies we have not seen before are reviewed with AI, and the result comes to you as a starting point. The CMP, your published configuration and the data in it are AI-free.
Price your plan
The calculator: choose a plan, move the slider to your monthly visitor sessions (1 to 30 million), and it shows the base fee, the volume fee, the monthly total and the year.
150 euro a month, plus 150 euro per million sessions, up to 9 million sessions. Above that, ask us.250 euro a month, plus 60 euro per million sessions up to 10 million, and 40 euro per million from 10 to 20 million. Above that, ask us.500 euro a month, plus 50 euro per million sessions up to 10 million, and 35 euro per million from 10 to 30 million. Above that, ask us.
- Base fee
- €150
- Volume fee
- €750
- Monthly total
- €900
- Year
- €10,800
Above million sessions, we agree the price with you. Ask us
The same figures, for agents and readers without JavaScript, in euro a month:
| Monthly sessions | Standard | Publisher | Global Publisher |
|---|---|---|---|
| 1 million | 300 | 310 | 550 |
| 5 million | 900 | 550 | 750 |
| 10 million | Ask us | 850 | 1,000 |
| 20 million | Ask us | 1,250 | 1,350 |
| 30 million | Ask us | Ask us | 1,700 |
Worked out for one row: Publisher at 20 million sessions is the 250 euro base, plus 60 euro for each of the first 10 million, plus 40 euro for each of the next 10 million: 1,250 euro a month.
These prices are indicative and exclude VAT, and the one-time implementation fee is scoped separately. Your price is set in your offer: if something about your sites should affect it, tell us, and we take it into account.
What counts as a session. A session is one visit: a visitor arrives on your site and browses, until they have been away for a while, usually 30 minutes. Analytics tools count sessions in slightly different ways, so we agree the figure with you, usually from your own analytics. We price by sessions rather than page loads because sessions reflect how your traffic uses the service. Gravito CMP does not record sessions itself: that would make it a visitor analytics tool. Visits by bots count too: the CMP runs on every visit, and the Quality Signal verdict can change what the CMP does on a visit, not whether it runs.
Domains. Domains do not change the price when they share one configuration. If your sites each run a configuration of their own, we price that with you.
Priced per engagement
Gravito Data Platform, and Gravito Quality Signal deployed on its own, are priced per engagement. So are network setups, white-label, partner and reseller arrangements, dedicated infrastructure and service levels.
Price it, then talk to us.
The calculator gives you a first figure. Your quote follows a conversation and a review of your current consent and tag setup. Why we talk first →
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Patrick GlantzCOO -
Jouni MannerhoviCEO